Outdoor Movies: Monetize Your Next Event
Outdoor movies events can provide a great way to generate revenue for your organization. In this blog post, we'll outline a few steps towards making the most of your upcoming outdoor movie event or movie in the park film series.
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Outdoor Movies Money Making Tip #1: Advanced Ticket Sales
If you plan on selling tickets at your
outdoor movies event, making your tickets available to people ahead of time will provided much needed revenue for your organization. Set up a purchasing option through your website (this is easy to do with Paypal), and drive traffic to this page through advertising with social media outlets or other effective initiatives. When you sell tickets in advance of the event, you'll be guaranteed that those who have purchased tickets will show up, as they have already paid for their seats. You can encourage people to purchase tickets in advance by offering incentives to those who buy ahead of time, such as a free bag of popcorn, or an opportunity to sit in a reserved seating section.
Outdoor Movies Money Making Tip #2: Concessions
Everyone knows that concessions are how movie theaters make all their money, and with
outdoor movies it is no different. Your audience members will be hungry when attending your movie in the park screening, and providing them with a variety of options for concessions can pay off В in a big way. There are a couple ways to approach concessions when it comes to monetization. The most direct way is to charge for popcorn, soda, water, and other treats, and to manage these services yourself. This option can generate a lot of revenue, but can also turn into a logistical nightmare if not planned properly. You'll need to own the necessary equipment such as a popcorn popper or shaved ice machine, and have the staff to distribute and handle the food. But if all of this is in order, you'll reap all of the profits from concessions sales. Many organizations find that this is a big way to raise money.
Another way is to charge local companies to bring food trucks or concession stands. В This can provide a variety of food for your audience, and you can mix it up from screening to screening. In the end, you might not raise as much money as you would if you handle the concessions yourself, but you'll also save a lot of time and headache. Any way you handle it, having concessions at your outdoor movies event can be a great way to generate revenue for your organization. You could be raising thousands of dollars per event, something that can really add up over an entire series! Make sure to let your audience know that when they purchase a popcorn and drink, that their dollars are going to support your organization!
Outdoor Movies Money Making Tip #3: Sponsorships
Sponsorships can provide a lot of revenue from your
outdoor movies events. There are a number of ways to get sponsorships, and focusing on local organizations and businesses will often provide the largest payoff. You can tell local businesses that they'll have the attention of thousands of locals in attendance at your event, and that sponsoring your screening will boost the image of their company. You can thank them for sponsoring your event by providing logo placement on promotional materials, by granting them on-screen advertisement spots, by vocally thanking them at the event, and by allowing them to set up a booth and hand out flyers at your screening. Local businesses and organizations should jump at the opportunity to sponsor your next event or series, as they are reaching their core audience, and will no doubt see a return in their investment.
Contact us at 866-802-8202 to order your Open Air Cinema outdoor movie system today. We look forward to placing your order, and to getting you on your way to holding your own outdoor movies events!